How to start an email marketing strategy
Successful email marketing strategies are about planning and structuring. Pounce Marketing is all about planning, structuring, and professionally executing it. Here are some tips f
Email Marketing: Essential to your digital strategy
Digital technology has advanced so much in the last few years with respect to marketing solutions, yet email marketing remains a fundamental part of the ever-evolving marketing mix
Using interactive content to create better customer data for your business
With recent privacy policy changes by big data players like Apple & Google, effectively targeting your true clientele will become more challenging. There are simple yet strat
Amplify Earthquake awarnesss E-zine
Did you know that January is earthquake awareness month? Get earthquake preparation tips & more in this month’s amplify e-zine! Read here
Solution spotlight: Programmatic/Online advertising
Online advertising has been around for almost 26 years, yet it is still considered the new frontier in advertising due to its ever-evolving landscape and technology. Due to this fr
Solution Spotlight: Loyalty & Reward Programs
Customer Loyalty Programs In today’s economy, consumers have unrivaled choice; making them harder to reach, to acquire and to satisfy. Companies today need a competitive adva
Solution Spotlight: Let’s talk SMS Advertising
Short Messaging Service (SMS) or Text Messaging, has continued to be a mainstay solution of digital advertising and communication across the globe. SMS advertising is the promotion
A guide to successfully revamping marketing strategies to achieve changing business objectives.
There is no denying the heavy reliance on digital capabilities especially during times of crisis. The continuous evolution of the digital age has drastically revolutionized the way
Making Sense of Online Advertising
Online Advertising The term online advertising has traditionally been met with confusion or apprehension by marketers and Sales departments during its short history of existence. M
5 Types of Commercial Content Marketing
Content Marketing At first, the term Commercial Content can sound confusing, but in fact, it is pretty easy to incorporate into your business’ marketing strategy. In this article