Video: How to Craft A Winning Digital Strategy to Improve ROI

Our Head of Programmatic Media, Julian Lynch, recently delivered a presentation to small business and start up owners in Kingston, Jamaica, on how to design their digital strategy to improve the return on their investment. The presentation focused on the key areas of:

* Bought, Earned, and Owned media;

* Changes in the communication space;

* Maximizing media efficiency;

* Real-time bidding; and

* A real case study of digital media at work.

Click the link below to watch the full presentation. If you have any questions, you may leave a comment or send us a message. Watch video here: http://bit.ly/TrendMedia